Project Overview

Easysight is an ecommerce store selling premium-quality sunglasses and eyeglasses online. They offer an extensive collection of designer original eyeglass frames, ensuring quality and style. With them, ordering glasses is convenient with affordable prices, quick home delivery, and a guarantee of premium quality glasses.

Client’s Objective

Our client, Easysight, specializes in providing genuine eyewear products. They need an online store to sell their products and boost their online presence.
Our client has defined the following key objectives:
  • E-commerce Solution: Seamless integration of an e-commerce platform to facilitate online transactions and manage inventory, orders, and payments efficiently.
  • Product Catalog: Comprehensive display of eyewear products with detailed descriptions and images.
  • Search & Filter Options: Customers can easily search and filter products by categories such as frame shape, lens color, brand, price range, and more.
  • Secure Checkout: Secure payment gateway integration for safe and convenient transactions.
  • Coupon Codes Integration: Integration of coupon codes for discounts and special offers during checkout.
  • Customer Dashboard: Personalized dashboard for customers to manage orders, track their shipments, view order history, and manage account details.
  • Order Reporting: Comprehensive reporting tools for analyzing sales data, order metrics, and customer trends to make informed business decisions.
  • User Accounts: Creation of user accounts for customers to track orders, view order history, manage preferences, and save favorite items.
  • Reviews & Ratings: Allow clients to leave reviews and ratings for purchased products, helping future shoppers make informed decisions.
  • Multiple Shipping Options: Flexible shipping options, including standard, expedited, and international shipping, with real-time tracking information.
  • Returns & Exchanges: Clearly outlined return and exchange policies, with easy-to-follow procedures for customers to initiate returns or exchanges if needed.
  • Customer Support: Integration of live chat, email, or phone support to assist customers with inquiries, product recommendations, and order assistance.
  • Inventory Management: Automated inventory tracking to ensure accurate stock levels and prevent overselling.
  • Upselling & Cross-Selling: Suggestions for related or complementary products to encourage additional purchases.
  • Social Media Integration: Smooth integration with social media platforms to share products, promotions, and customer reviews.
  • Blog & Content Section: Incorporation of a blog or content section to provide valuable information on eyewear trends, care tips, and style guides.
  • Wishlist Functionality: Customers can create and manage wish lists of desired products for future purchase consideration.
  • Ads Management: Management of advertisements for promoting products, including placement, tracking, and performance analysis.
  • Product Photography: Professional photography of eyewear products to showcase them effectively on the website, enhancing their appeal to customers.

Solutions We Provided

Reach Your Target Customers Effectively At The Right Time With Our Proven Strategies!

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E-Commerce Solution

We developed an easy-to-use e-commerce store for Easysight to expand their online business operations. Firstly, they experienced enhanced customer convenience through a streamlined ordering process, allowing shoppers to browse and purchase premium-quality sunglasses and eyeglasses with ease. Secondly, we integrated secure payment gateways, which resulted in increased sales and improved conversion rates. Moreover, our e-commerce solution provided Easysight with robust inventory management tools, ensuring accurate stock levels and timely restocking to meet demand effectively.

A stylish pair of sunglasses displayed next to a computer screen showcasing an online eyewear store's product offerings.
  • Product Listing
  • Customer Dashboard
  • Multiple Payment Methods
  • User-friendly Interface
  • Quick & Easy Delivery
  • Hassle-Free Check-Out Process
  • drag
    Coupon Codes Integration
  • Order Management System
  • clock
    Order Tracking

Social Media Management

We strategically managed their social media platforms, specifically Facebook and Instagram, and created compelling content tailored to their target audience by showcasing their products. Through regular posting, engaging visuals, and relevant hashtags, we increased their brand visibility and attracted new followers. Additionally, by developing meaningful interactions with their audience through comments, messages, and contests, we enhanced customer engagement. Our service also included tracking key metrics to measure success, such as follower growth, reach, and engagement rates, which allowed Easysight to continually optimize their social media strategy for maximum impact.

Photochromic Myopia Glasses
Bold sunglasses frames for round face shapes in red, white, and black colors – displayed by EasySight.
Eyeglass frames for heart-shaped faces displayed on a yellow and white surface by EasySight.
All You Need to Know About Blue Light
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Search Engine Optimization

We optimized their e-commerce website for relevant keywords and implemented effective SEO strategies, resulting in their higher rankings on search engine results pages (SERPs) and increased organic traffic. This enhanced visibility attracted more potential customers to their store, expanding their reach within their target market. Consequently, Easysight experienced a boost in sales and conversions as more users discovered their premium-quality eyewear collection.

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Monthly Traffic
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Daily Clicks
Website Traffic Analysis Over Time and by Channel

Ads Campaigns Management

We developed strategic ad placement and targeting strategies, ensuring heightened visibility among Easysight’s target audience, resulting in increased brand awareness and customer engagement. Moreover, our data-driven approach enabled them to optimize their advertising expenditure, ensuring maximum returns on investment. By leveraging our expertise in ad campaign management, Easysight experienced a rise in its customer base and boosted revenue streams.

Easysight Eyeglasses Ad
Corrective Eyeglasses Ad
Online Advertisement for Corrective Eyeglasses
Easysight Eyeglasses Ad
Google Shopping Results for Eyeglasses
Desk with Laptop, Notebook, and Coffee

Content Writing

We spotlighted the unique features and benefits of their finest sunglasses and eyeglasses through meticulously crafted blogs and articles, effectively showcasing their wide range of designer original frames. By explaining topics such as the importance of selecting the right lenses for various needs and the ideal frame styles for different face shapes, we aim to educate and guide potential customers towards making informed purchasing decisions. This strategic approach elevated Easysight’s brand authority and increased their website traffic, ultimately boosted sales.

Product Photography

We delivered expert and professional photography services to Easysight. Our visually stunning images effectively showcased the quality and style of their original designer products to potential customers. The high-quality product photographs elevated their website’s aesthetic appeal and enhanced their brand among online shoppers. Moreover, with more precise and detailed images, customers were able to make informed purchase decisions, resulting in increased conversion rates and higher sales growth.

Assorted Sunglasses on Social Media
Black and Orange Prototype Eyeglasses
Eyeglasses and Cappuccino on Table
Aviator Glasses on Stack of Books
A stylish pair of black eyeglasses with a tortoiseshell design rests on a bright blue background surrounded by green leaves and yellow petals.
A stylish pair of black wooden-frame glasses rests on a pale background, surrounded by small green cardamom pods.
Three stylish eyeglass frames in brown and black tones displayed on a pastel yellow, blue, and white background.

What our Customer say about us?

When it comes to search engine optimization, Orbius has my complete satisfaction. Their team is highly knowledgeable about SEO methods and has done wonders for our website’s exposure and traffic. Their work is directly responsible for the significant increase in both leads and sales. Anyone looking to boost their online presence and get results through search engine optimization should contact Orbius.
Mr Zakarya- Manager

Request a call back or email contact

To learn more about my services or discuss your project in detail, please leave your preferred contact method and a brief message. I’ll promptly get back to you either via phone call or email, whichever you prefer, to address your inquiries and explore collaboration opportunities further.





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